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Performance Startup Ideas

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A small business marketing strategy and planning tool that lets small businesses measure their marketing performance across all channels. It started by focusing on social media and has expanded to include web traffic and content marketing, email marketing, and paid search.


A system that lets businesses track the performance of their baristas.


A company that helps investors and real estate agents track investment performance.


A mobile app for real estate agents to help them track their listings' performance on Zillow.


A software company that helps companies with their landing page optimization, helping them do things like better target their ads to different customer segments and track their content performance.


A new way to evaluate performance, using machine learning to predict whether a team will meet goals before they’re even met.


Helps med school students track their performance in school, at their hospital, and on standardized exams.


A startup that helps companies track items from order to delivery, and track the performance of in-person and virtual agents.


A company focused on the web and mobile performance, making the world’s largest distributed network for web and mobile services.


A new way to measure employee performance.


A virtual reality performance studio. The company is building a virtual reality-based studio that provides training to help companies bring their ideas to life.


Helping small businesses use their own data to improve customer service, sales performance, etc.


 A company that wants to make it easy for companies to monitor work performance and productivity through smart devices like phones and wearables.


A startup that makes it easier for brands to manage their PR, social media, and content distribution in one place. The startup is building a ‘media dashboard’ that allows brands to manage all their social media and PR channels, and track their performance.


A startup that uses artificial intelligence to make a website load faster, by picking up on the most common web performance problems and offering solutions.


A tool for HR that tracks a person’s job performance and evaluates their manager's actions.


A tool for professional riders to track their performance, and to make sure they’re on schedule to ride their daily goals.


This startup is building an AI and chatbot to help marketers measure their brand’s performance.


A startup that uses data and software to help companies and agencies track the performance of their PR campaigns.


A startup that helps people understand and track their employee performance


Helping the US military optimize their supply chains by using machine learning to track the performance of their suppliers.


A tool for online retailers that allows them to track the performance of their products and their inventory.


A tool to help employees track, prioritize, and keep track of their progress at work, and track their performance with a visual dashboard. The startup aims to “help make the invisible visible” by keeping track of what employees are doing, who they are doing it for, and how they are doing it.


A product that helps companies understand their brand’s performance in the market.


 A tool that builds a single, unified business profile for an employee. It allows companies to track the employee’s business performance, conduct employee reviews, and pay them for their time, without the need to manage each business individually.


is a new startup that wants to help HR departments keep track of employee performance. The company has raised $7 million in Series A funding from investors like Accel, Founders Co-op, The Battery Ventures, and others.


A platform that helps you track and monitor key performance indicators across your online business.


The startup helps ISPs monitor the level of network performance in their network, helping them identify problems and fix them before they can affect the quality of service for customers.


A startup that’s making it easier for users to supercharge their mobile devices by pairing them with high-performance wireless chargers. Its 10K program is now open for sign-ups.


This startup is building a service for businesses to organize and grade their internal performance reviews.


This startup is building a platform that helps sports teams track players’ health and performance in real-time. They are hosting a hackathon for developers to build the tech they’ve been developing in stealth mode.


A tool that lets restaurants and venues book and manage live performances.


Automatically tracking employee performance with an award system that tracks achievements on a daily basis and gives out points.


A company that markets and sells “performance” clothing for men. The startup is trying to make sure that the clothes it sells are comfortable and high quality.


A tool for restaurant managers to book their staff, and track their performance.


A karaoke app, with the company pitching a feature that lets users record a video of their karaoke performance and share it on social media.


A venture-backed, data-driven performance marketing company that helps companies find out what people are talking about, what they’re talking to each other about, and what people are saying about their brands.


A tool for monitoring performance of a website and user interactions.


A tool for tracking the performance of marketing automation tools, allowing users to review how well they’re working.


A book publisher. The company plans to publish books in the style of Harry Potter, which will include a “magical” performance.


A startup that offers data-driven insights into the performance of a restaurant’s kitchen team.


A process control startup that enables companies to monitor and control processes that don’t have sensors. It’s a more accurate way of gauging process performance than the traditional approach of sending a technician to the site.


The startup helps employees judge their own performance and find out what they can improve.


A platform that helps companies create and manage an employee group, with tools to find new hires, measure engagement, and reward engagement and performance.


A platform for franchised restaurants to provide a dashboard of key performance indicators to their franchisees, which allows them to make better, more informed decisions.


A “location intelligence platform” that provides insight into the performance of restaurants (sales, etc) across the country.


A tool that lets employers collect and visualize employee feedback, as well as uses that data to guide organization-wide employee performance.


A startup that lets you track the performance of different marketing channels and send that data to your team so they can make decisions in real-time


A medical device startup that’s trying to simplify the medical industry by tracking and improving on the performance of injectable drugs.


A tool that helps people find and engage with influencers on Instagram with different metrics to measure campaign performance.


A startup that will use artificial intelligence (AI) to track the performance of a medical device, allowing doctors to debug and improve its operation.


A fintech company that creates portfolios for companies to manage their employee retirement savings. It allows companies to track employees’ investment performance while offering a platform to help them manage their own retirement savings.


A solution for tracking employee performance and engagement.


A startup that helps companies avoid the pitfalls of selling online. To do this, they use a series of tools to help businesses onboard new customers, track the performance of their site, and optimise their sales funnels.


A company that uses social media to track the performance of restaurants and other eateries. It’s created a system that automatically posts photos of food and service to Instagram, Facebook, and Twitter.


An open source, cloud-based platform that allows companies to track and report on the performance and progress of people and teams.


Helps employers manage and track employee’s work hours and performance for per-project billing.


Launched in May, the startup is working with the FCC and other agencies to build a new framework for monitoring and certifying mobile devices in a more transparent and decentralized fashion. The startup is developing an app that uses AI to monitor the data and use it to provide performance and security information.


A SaaS for managing and tracking the performance of a dealership’s fleet. The startup has grown to 3,000 dealerships, including Hertz, Enterprise, and other major companies.


A startup that sells a set of “performance indicators” to help employees track their performance, and then match actions to those indicators.


A software product that helps companies streamline the procurement process by creating a digital dashboard that aggregates supplier performance data.


This startup is building a tool for HR managers to manage their team’s performance reviews. The service has already been used by over 5,000 companies, and it’s available for free to large companies.


Idea: A startup that offers performance enhancing drugs to athletes


Idea: A single platform that allows developers to monitor apps, see the impact they have on the web, and see the performance of any single API endpoint


Idea: Startup that offers a cloud-based solution for managing performance reviews


Idea: An alternative to Adobe, focused on web performance


Idea: An open source CSS framework for building accessible, high-performance interfaces


Idea: A way to track the usage and performance of digital ads The startup has already sold several $15,000 contracts


Idea: Improves the performance of ads by pinpointing the moment that a customer sees an ad and decides to buy. The startup is building machine learning models to predict conversion time, and the founders have already run $1m of ads through their product.


Idea: A web app for businesses that lets them manage and track employee performance.


A tool for measuring and tracking performance on social media. The startup wants to help social media managers measure the impact of their efforts, and get a better sense of which tweets are performing well.


Employers can access a single dashboard to track their employee’s performance. Performance is measured across different channels, including time spent at work, friend requests, and the effectiveness of their social media presence.