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Performance Startup Ideas

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A small business marketing strategy and planning tool that lets small businesses measure their marketing performance across all channels. It started by focusing on social media and has expanded to include web traffic and content marketing, email marketing, and paid search.

285

A system that lets businesses track the performance of their baristas.

159

A company that helps investors and real estate agents track investment performance.

159

A startup that builds a toolset to manage and analyze your company’s website performance

147

A software company that helps companies with their landing page optimization, helping them do things like better target their ads to different customer segments and track their content performance.

132

A mobile app for real estate agents to help them track their listings' performance on Zillow.

132

A new way to evaluate performance, using machine learning to predict whether a team will meet goals before they’re even met.

117

Helps med school students track their performance in school, at their hospital, and on standardized exams.

110

A company focused on the web and mobile performance, making the world’s largest distributed network for web and mobile services.

106

A startup that helps companies track items from order to delivery, and track the performance of in-person and virtual agents.

105

A new way to measure employee performance.

105

A tool for professional riders to track their performance, and to make sure they’re on schedule to ride their daily goals.

97

 A company that wants to make it easy for companies to monitor work performance and productivity through smart devices like phones and wearables.

96

A virtual reality performance studio. The company is building a virtual reality-based studio that provides training to help companies bring their ideas to life.

96

Helping small businesses use their own data to improve customer service, sales performance, etc.

94

An automated system for testing web application performance.

93

A startup that uses artificial intelligence to make a website load faster, by picking up on the most common web performance problems and offering solutions.

92

A tool for HR that tracks a person’s job performance and evaluates their manager's actions.

92

Helping the US military optimize their supply chains by using machine learning to track the performance of their suppliers.

90

A startup that uses data and software to help companies and agencies track the performance of their PR campaigns.

89

This startup is building an AI and chatbot to help marketers measure their brand’s performance.

89

A startup that helps people understand and track their employee performance

88

 A tool that builds a single, unified business profile for an employee. It allows companies to track the employee’s business performance, conduct employee reviews, and pay them for their time, without the need to manage each business individually.

84

A way for teachers to track and analyze student performance, which they hope will eventually become a standard curriculum in schools.

84

A tool for online retailers that allows them to track the performance of their products and their inventory.

84

A startup that makes it easier for brands to manage their PR, social media, and content distribution in one place. The startup is building a ‘media dashboard’ that allows brands to manage all their social media and PR channels, and track their performance.

84

A tool to help employees track, prioritize, and keep track of their progress at work, and track their performance with a visual dashboard. The startup aims to “help make the invisible visible” by keeping track of what employees are doing, who they are doing it for, and how they are doing it.

83

This is a company that makes software to help analyze the performance of a company’s supply chain. It wants to make supply chain management more efficient.

82

is a new startup that wants to help HR departments keep track of employee performance. The company has raised $7 million in Series A funding from investors like Accel, Founders Co-op, The Battery Ventures, and others.

82

A way to track and analyze the performance of a salesperson

80

A company that is building a “digital proof of concept” for the drug industry. The company is developing a platform that will allow pharmaceutical companies to test the safety of their clinical trial drugs and track the performance of their products, data that would be of great value to the FDA.

80

A tool that helps companies hire designers and brand managers based on their performance on design-related projects rather than their resume.

79

A company that helps athletes train smarter and reach their performance goals faster.

79

This startup is building a platform that helps sports teams track players’ health and performance in real-time. They are hosting a hackathon for developers to build the tech they’ve been developing in stealth mode.

78

A product that helps companies understand their brand’s performance in the market.

78

A platform that helps you track and monitor key performance indicators across your online business.

77

Focused on helping business owners and executives improve business outcomes, the startup’s first offering, CROW, is a software tool that helps companies analyze the performance of their marketing initiatives.

76

Automatically tracking employee performance with an award system that tracks achievements on a daily basis and gives out points.

74

A startup that’s making it easier for users to supercharge their mobile devices by pairing them with high-performance wireless chargers. Its 10K program is now open for sign-ups.

74

A tool that helps you optimize your website’s performance based on real-time analytics.

72

This startup is building a service for businesses to organize and grade their internal performance reviews.

71

A startup that offers data-driven insights into the performance of a restaurant’s kitchen team.

71

A company that markets and sells “performance” clothing for men. The startup is trying to make sure that the clothes it sells are comfortable and high quality.

70

The startup helps ISPs monitor the level of network performance in their network, helping them identify problems and fix them before they can affect the quality of service for customers.

69

An AI-based system that scans your website and analyzes the technical data to help you improve your site’s performance.

68

A tool that lets restaurants and venues book and manage live performances.

68

A karaoke app, with the company pitching a feature that lets users record a video of their karaoke performance and share it on social media.

68

A book publisher. The company plans to publish books in the style of Harry Potter, which will include a “magical” performance.

67

A tool for monitoring performance of a website and user interactions.

67

A venture-backed, data-driven performance marketing company that helps companies find out what people are talking about, what they’re talking to each other about, and what people are saying about their brands.

66

A company that wants to bring more transparency and accountability to financial services. Vantage is looking to disrupt the private equity industry. The company is building a platform that will allow investors to track and analyze investment performance.

65

A company that builds software to measure and predict the performance of brands

64

A tool for tracking the performance of marketing automation tools, allowing users to review how well they’re working.

63

A tool for restaurant managers to book their staff, and track their performance.

63

A process control startup that enables companies to monitor and control processes that don’t have sensors. It’s a more accurate way of gauging process performance than the traditional approach of sending a technician to the site.

62

A startup that’s giving employers a way to document and monitor employee behavior, from performance issues to safety concerns. It’s a little like a human-resources app and a security camera in one.

62

A platform that helps companies create and manage an employee group, with tools to find new hires, measure engagement, and reward engagement and performance.

60

The startup helps employees judge their own performance and find out what they can improve.

56

A “location intelligence platform” that provides insight into the performance of restaurants (sales, etc) across the country.

56

A medical device startup that’s trying to simplify the medical industry by tracking and improving on the performance of injectable drugs.

54

A startup building a computer vision platform to help businesses more efficiently identify and track the performance of their products.

54

A machine learning-based system that assists in the verification of employee performance.

53

A platform for franchised restaurants to provide a dashboard of key performance indicators to their franchisees, which allows them to make better, more informed decisions.

53

A startup that helps companies avoid the pitfalls of selling online. To do this, they use a series of tools to help businesses onboard new customers, track the performance of their site, and optimise their sales funnels.

53

A tool that helps people find and engage with influencers on Instagram with different metrics to measure campaign performance.

53

 This startup is building an app to help educators better track student performance in their classrooms.

52

A startup that will use artificial intelligence (AI) to track the performance of a medical device, allowing doctors to debug and improve its operation.

51

A startup that lets you track the performance of different marketing channels and send that data to your team so they can make decisions in real-time

49

A tool that lets employers collect and visualize employee feedback, as well as uses that data to guide organization-wide employee performance.

48

A solution for tracking employee performance and engagement.

48

Helps employers manage and track employee’s work hours and performance for per-project billing.

47

A company that uses social media to track the performance of restaurants and other eateries. It’s created a system that automatically posts photos of food and service to Instagram, Facebook, and Twitter.

47

A platform that makes it easy for companies to test the performance of their marketing campaigns. It’s a data-driven platform that shows the impact of different marketing channels and lets companies easily see how changing the mix of campaigns affects performance.

46

A fintech company that creates portfolios for companies to manage their employee retirement savings. It allows companies to track employees’ investment performance while offering a platform to help them manage their own retirement savings.

45

A startup that provides tools for fashion brand managers reviewing their own website performance and getting analytics from Google Analytics.

44

A platform that allows for “instant feedback” about the performance of a product or service, using a combination of real-time monitoring and analytics, and person-to-person interaction.

44

A startup that sells a set of “performance indicators” to help employees track their performance, and then match actions to those indicators.

43

Launched in May, the startup is working with the FCC and other agencies to build a new framework for monitoring and certifying mobile devices in a more transparent and decentralized fashion. The startup is developing an app that uses AI to monitor the data and use it to provide performance and security information.

42

An open source, cloud-based platform that allows companies to track and report on the performance and progress of people and teams.

42

A software product that helps companies streamline the procurement process by creating a digital dashboard that aggregates supplier performance data.

40

A SaaS platform for product development, marketing, and analytics. The startup’s first product is a dashboard that helps businesses analyze their performance.

35

A SaaS for managing and tracking the performance of a dealership’s fleet. The startup has grown to 3,000 dealerships, including Hertz, Enterprise, and other major companies.

35

A startup for employers to quickly compare the work performance of employees.

35

This startup is building a tool for HR managers to manage their team’s performance reviews. The service has already been used by over 5,000 companies, and it’s available for free to large companies.

32

A video analytics company that can be used to track and improve everything from a salesperson’s performance to the effectiveness of a training program.

29

A SaaS platform for investors who want to track the performance of their funds.

29

The startup helps athletes track their performance in their sport, including GPS data.

29

Employers can access a single dashboard to track their employee’s performance. Performance is measured across different channels, including time spent at work, friend requests, and the effectiveness of their social media presence.

26

A startup that tracks and analyzes the performance of affiliate sites, providing insights into which sites are bringing in the most money per month. Its goal is to help users maximize their profits and make money the most efficient way.

25

A solution that provides districts and schools with data on academic performance, attendance, and facilities.

25

A company that provides software for companies to track the performance of their employees. The company’s software is currently serving more than 30,000 organizations around the world.

25

A sports tech startup that makes a platform that combines wearable technology with data to help athletes improve and improve their performance.

24

A mobile app that helps employers and HR teams track employee performance. It’s already live with over 100 customers.

24

 This startup is building a credit score for students, using big data to analyze their school and academic performance, and then applying that to a credit score.

23

A software for HR managers to keep track of their employee’s performance and to determine if they are a fit for promotion. The startup says it has already managed to help companies like General Electric and PwC manage their employee performance.

21

Gist is a startup that helps athletes improve their performance by tracking their workouts and then, through a series of video lessons, helping them to apply that information.

21

The company is developing a service that allows individuals to track the performance of their LinkedIn profile.

19

A tool for managing the wearables that companies are using to track employee performance, and their data. The tool is for big companies, but the company says its goal is to make its platform for small businesses as well.

19

A live performance app that lets people stream their performances. A new app called LiveStream lets users stream live video online for free. LiveStream is free to use with up to five people in the same room, available in 24 languages, and it has 10,000 users.

19

A startups that tracks the performance of ads as they’re served online and provides recommendations for ways to optimize.

18

A startup that is building a system for tracking the performance of companies, stocks, or commodities.

18

This startup wants to make online real estate investing more accessible to millennials, with a platform that helps investors manage investments and track performance.

16

A platform for HR departments to provide employees with feedback on their performance, as well as access to other company data.

16

A platform that helps actors book their jobs, manage their careers, and get paid on a per-performance basis.

15

A startup that’s building a tool for measuring the effectiveness of marketing campaigns. It will allow marketers to track their performance and measure impact.

15

A decentralized prediction market, looking to use the power of the blockchain to bring more transparency to public wagers. The startup already has a partnership with the NBA to use data on player performance to create more stable markets.

14

Borrower.io is a platform for lenders to manage their loan portfolios, helping them get a better understanding of their loan data and the performance of their loans.

13

An AI that predicts stock performance based on the news it hears.

13

A company that helps companies keep track of their employees’ performance and how it compares to the company’s goals.

13

This startup is creating a way to share and track the performance of the web content that people decide to share online. The startup has raised $1 million.

12

A drag-and-drop tool for building custom, high-performance websites, with an emphasis on WordPress.

12

A company that uses data and AI to help schools and districts improve their academic performance and allows parents and students to compare schools and districts

12

A digital service that helps employers track employee performance, with a single dashboard for all of a company’s employees.

12

A company that makes software that allows cities to track their public transit performance and generate data that helps other cities learn from other cities.

9

An AI-powered platform for tracking employee’s performance and proactively providing bonuses, benefits and rewards

9

This company wants to help employers manage the performance of their employees, and tap into the data they have to give them feedback.

9

A tool for building digital dashboards to track performance metrics

6

Idea: A startup that offers performance enhancing drugs to athletes

-1

Idea: A single platform that allows developers to monitor apps, see the impact they have on the web, and see the performance of any single API endpoint

-1

Idea: Startup that offers a cloud-based solution for managing performance reviews

-1

Idea: An alternative to Adobe, focused on web performance

-1

Idea: An open source CSS framework for building accessible, high-performance interfaces

-1

Idea: A startup that helps businesses build and optimize their portfolios, including building tools to track and test performance

-1

Idea: A way to track the usage and performance of digital ads The startup has already sold several $15,000 contracts

-1

Idea: A tool for analyzing the performance of ads, with a focus on how people are converted once they click on an ad. The startup wants to compete with companies like AdRoll and Optimizely.

-1

Idea: Improves the performance of ads by pinpointing the moment that a customer sees an ad and decides to buy. The startup is building machine learning models to predict conversion time, and the founders have already run $1m of ads through their product.

-1

Idea: A web app for businesses that lets them manage and track employee performance.

-1

Idea: A B2B company meant to help businesses measure the effectiveness of their digital ads — by tracking and analyzing their landing page performance.

-1

Idea: A startup that is building an “A/B testing for infrastructure” tool to help companies test their cloud setups, security, and performance.

-1

A tool for measuring and tracking performance on social media. The startup wants to help social media managers measure the impact of their efforts, and get a better sense of which tweets are performing well.

-1