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India Startup Ideas

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A tool that connects education with job opportunities in the US and India, by matching employers with vacant jobs.

650

A tool for online booking of flight, train and bus tickets in India, with a free mobile app.

294

A startup that wants to bring personalized tutoring to the world’s most remote regions, including rural India.

233

A startup that uses affordable technology to help farmers in India learn to use technology to make better decisions

124

A seed round was raised in 2015 to fund development of the company. The company is now looking to expand into India.

118

This startup is building a platform for American farmers to sell their goods to consumers worldwide. The startup aims to use a mix of digital store fronts and technology to deliver to consumers in countries like India and China, where the rural population has been growing.

115

A software company that makes its product in India, and sells it globally.

108

A mobile payments startup that is focused on India, offering a personal loan service to people without bank accounts.

107

A payment processing company that provides services to businesses in India.

103

A platform that lets you send money to friends in the Philippines, India, or China, in real time.

102

An India-focused, browser-based online marketplace for real estate.

102

A company that facilitates the sale of cars in the US. The startup is in the process of expanding to India as well.

98

A solution for poorly performing government-run schools in India, with plans to expand to other countries in the future.

93

A startup that sells products in India

92

A credit card that has no annual fee and no foreign transaction fees. The company is in India.

92

Online business directory and community for India

91

A medical tourism company that helps patients in India and Southeast Asia find pain management clinics and other doctors.

90

Shopify's Indian subsidiary is helping build an "online-only" (so no offline sales) marketplace that will sell goods made by small artisans and craftsman. While a combination of Alibaba and Amazon, the market size is expected to be between $500 million to $1 billion in 2023.

90

A computer science startup that builds simple, cheap, and fast hardware for India’s unconnected. One product, called the Laptop Bridge, is a $35 device meant to plug into an electrical socket and convert it into a computer-like device that can run basic programs and connect to the internet, so that farmers, students, or anyone else can use it.

89

A digital health and fitness platform for Indian families.

88

The India-based company wants to remove the middleman from B2B commerce by allowing businesses to create individual shopping carts and price all their goods without an agency setting charges.

84

A way to track and pay for university teaching gigs in India. The company says they already have payment processing partnerships in place in India and are looking to expand to other countries. SENSEI is one of the only companies that offer this kind of service in India.

84

A crowdsourced employee handbook for startups in India.

83

A platform that helps small business owners in India use their app to accept payments, and enables customers to pay with a couple of taps.

82

List of startups created by or for Indian Americans

82

A startup that aims to help remove the friction between resource-poor hospitals in India and those with more resources.

82

Social media that caters to Indian users with an emphasis on comedians and other entertainers.

82

• "India's 10 Most Promising Startups" (India edition), Rediff, January 20, 2014

81

a social network for people who want to learn about the world. The startup has over 100,000 users, and now has clients in the US, Europe, China, and India.

80

A messaging app for urbanites in India, where the government has banned SMS and WhatsApp, and SMS is often unreliable.

80

A micro lending platform that helps small businesses in India access credit. It doesn’t charge interest, but charges a fee for the loans.

79

An AI-driven platform that comes with a team of data scientists, software engineers, and designers, and which wants to help companies find talent in India.

79

A digital payments app for merchants in India. It aims to connect merchants with their customers via a mobile-first and friction-free interface.

79

As of 2016, accelerator programs are across the world, from Silicon Valley to London, with India, China, Singapore and Israel also hosting their own.

78

Builds and delivers smart meters for solar farms in India. The startup claims that it’s the lowest cost alternative to utility-scale solar.

78

Ponzi-like investment scheme for the bitcoin community. They are a bitcoin company that offers a service which allows people to invest or lend bitcoins without having to exchange them for other currencies. The startup is currently only operating in India, with plans to expand to other countries.

78

A tool to help people in India manage their bank accounts.

75

The startup is building a platform for house-hunting in India. It’s a service like Zumper or Realtor.com but for a country where 40% of houses are bought and sold on a daily basis.

75

In the past year, there have been a few notable exits from Indian startups and their founders. Vani Kola, co-founder of Zomato, sold her company to local rival Swiggy for an estimated $50 million.

75

This is “a healthcare startup for the world’s largest democracy” – India. It aims to help patients get their prescriptions filled at the lowest prices possible, and is already working with several pharmaceutical companies in India for a $3 million revenue run rate.

73

A company that helps businesses sell and market their products on Amazon and their own website. It has 12,000 customers in India, and a team of 30 on the ground in a new office in Mumbai.

73

A shopping platform that’s a hybrid between Amazon and Alibaba. The company is looking to expand, with a particular focus on India, South America, and Asia.

72

A software platform that aims to facilitate the development of a “predictive model” for the Indian auto industry.

72

A chatbot that helps with customer support for small businesses in India. In the US, the company works with small businesses that need live support, but in India, it works with small-to-midsized businesses that need a better CRM tool.

71

Does marketing automation for Indian startups with product-market fit, using a data-driven approach to help them optimize their marketing.

71

A startup that helps brands develop an online presence in the Indian market by connecting them with the right media partners to place ads, run sponsored posts, and more.

70

Pinterest’s India team is looking to pivot from a product team into a data science team. They’ve hired two data scientists, who are looking for more.

68

A startup that helps customers book restaurant tables, with a check-in and payment feature. It’s the first startup in India working on a restaurant booking app.

68

This is a startup that’s building an app and platform to help people in countries like India save money on their utility bills by installing solar panels on their homes, which are already building excess energy into the grid.

68

A mobile payments startup, focused on helping the unbanked in India, that’s created by a team of MIT grads that previously worked at a mobile payments company.

68

A startup that helps hospitals create secure software for their staff to access the medical records of patients. The startup has already partnered with hospitals in the U.S. and India.

68

Food delivery and home services in India with no delivery fees. The startup is looking to deliver a wide range of goods, from food to cleaning products, from thousands of businesses that have been vetted by the company.

67

a mobile payments system for India. The startup is pitching itself as a cheaper alternative to the likes of Google Wallet and Paytm.

62

A way to make videos that is geared toward the Indian market.

62

A microfinance company that provides small loans to farmers in India to help them hedge against the possibility that their crops might fail.

61

The “Uber for Taxi” ridesharing service has a million drivers in India. UberGo gives them a way to turn their cars into cabs.

61

A VC-backed startup that is looking to bring financial services to the unbanked in India. The company has started piloting its technology in Chennai and Hyderabad.

60

The company is building a startup for car-sharing and ride hailing in India. The product is a fleet of tiny electric vehicles that are part of a shared ride service.

58

A company that produces smart meters in India.

58

A smart phone app that makes it easier to find the cheapest airfare for travel on Facebook. The startup has already seen success with the app, and says they’ve seen a 150% increase in the number of people in India who use it on a daily basis.

58

A company helping small businesses in India, mainly restaurants and food trucks, find more customers through SMS.

56

A news aggregator for the Indian community, with a focus on the LGBTQ community.

55

The company’s target market is the 50 million people in India who have mobile phones but do not have bank accounts. The app uses SMS and a mobile number to allow the user to transfer money into their account.

54

In India, there are millions of small businesses that don’t have a bank account. ManageBharat is a mobile app that helps these businesses manage transactions, pay taxes, and keep their books straight.

54

A startup that makes it easier to obtain pension funds for small businesses in India.

52

Another startup that wants to simplify life for the average Indian.

51

1794: A British East India Company trading vessel, the "Phoenix"

50

A crowdsourced shopping website for Indian customers.

50

The company behind the traditional online ticketing service is building a mobile ticketing app for the youth in India.

49

A startup in India that helps manage the relationships between home builders and contractors.

49

A company that used to provide computer science education in English before shifting to the Indian market and focusing on autodidactic AI education.

48

A shopping app in India that helps users buy online and has a loyalty program. The startup has a reported 4 million users.

48

A tool for filing income tax in India.

47

A technology company that creates “smart” thermostats for home and business use, allowing homeowners to control their thermostats via their smartphone. The company is led by CEO and founder Rajat Pahuja, who previously built a business in India called Shubh Loans that went “very profitable,” according to Pahuja.

47

A platform for food and retail delivery in India. The startup wants to help the 1,100 billion rupee (US$14.8 billion) food and retail sector in India optimize its supply chain and distribution.

47

A startup in India that helps homebuyers navigate the confusing and tedious process of buying an apartment

46

A shipping and payment service that wants to help Indian companies ship and receive packages faster.

46

A startup that helps small businesses in India build their websites, they were bootstrapped with seed funding from Y Combinator.

45

A startup which helps producers of consumer goods in India get their products from a supplier to a store.

45

A startup that wants to help companies find the best talent in the US and India, and help them hire more effectively.

44

A digital bank account for India, with a focus on rural areas.

43

The founder of this startup grew up in a remote village in India and remembers a time when he was able to get a computer for the family and a year later they were able to get the internet. The founder realized the internet had brought a lot of connectivity to the country, but the next step was to bring connectivity to the millions of people who still didn’t have it. That’s what led him to start Jana, a startup that aims to give 1.5 billion people in India access to the internet.

41

A platform for medical tourism in India. The startup wants to help people stay healthy abroad.

41

Indiagames is a venture backed company that is building technology to help Indian game developers and publishers grow their market.

41

SaaS business that helps small companies in India create paper-free operating procedures.

41

A digital bank account for Indian startups and SMBs looking to get a loan from non-banks.

39

This startup is building a mobile app for users to discover and book their preferred doctors and hospitals in India.

39

A project that connects doctors in the US with patients in India who need urgent medical attention.

39

A platform that curates and tracks news and events relevant to a company or industry, with a focus on India.

37

The company’s founders have been called "the Bill Gates and Steve Jobs of the Indian startup scene" by a reporter in Quartz.

35

A company that helps companies in developing countries get banking services. They’re currently in talks with several banks in India.

34

A “social news site,” built for Indian readers.

34

A micro-entrepreneur in India that wants to relieve the stress of small businesses by providing them with a platform for managing all their accounting needs.

33

A platform that provides an online store for small retailers or artisans, selling products they created themselves. The startup is based in India and is looking to expand to other South Asian countries.

32

A startup that advertises itself as “the Airbnb of villages.” The company is building a marketplace for rural villages in India, where villagers can rent out their rooms for short-term stays.

31

A company that helps retailers in India make money on data they collect on customer behaviors. Currently, they’re using the company’s software to manage their cash desks in stores.

31

A business platform for Indian SMBs to better manage their finances. Over the last 12 months, the number of SMBs on the platform has grown 50%, with an average monthly transaction size of $3,500.

30

A startup working to democratize credit in the developing world, creating a new financial product that would give people access to credit in a way they haven’t had before. The company, which was founded in India, wants to make it more affordable for people in the developing world to use and maintain credit.

30

 A startup for women to track their periods and plan for it, launched in India in partnership with a doctor.

30

A digital platform for automated room service ordering in hotels. Users can order from a menu of the hotel’s dishes, and the order is sent to the kitchen directly. The startup is working with a dozen hotels in India.

28

This company is building a pipeline connecting the cities that are most in need of food. The company says that it’s selling a food and water delivery system that is working in 12 US cities, and is now looking to expand to China and the Indian Subcontinent.

28

A startup that works with real estate agents to help them become property managers. The company is growing quickly in the US, and aims to do the same in India.

28

A startup that wants to give people the same ability to browse and shop for food that they have in the US. It’s designed specifically for Indian consumers who don’t have a bank account.

25

A full-stack SMS API for India. The startup says it can process 10 million messages per hour.

24

A startup that’s building a text-based payments platform for the people of the developing world. The company offers an alternative to Venmo for users in countries like Kenya, Nigeria, and India.

23

They’re building an app for crowdfunding microloans to SMEs in India.

23

One of the startup’s cofounders, Sumeet Singh, was born in India, raised in New Jersey, and still regularly wears a turban. Harsh and Singh met as PhD students at MIT.

18

An offering that gives e-commerce businesses a way to track orders, which is particularly useful for online retailers in China and India.

18

Idea: Building a digital platform for real estate brokers to close business deals. The startup is currently working with a group of Indian business-to-business startups to make their onboarding easier.

17

This startup wants to bring the benefits of paperless medical records to India. They’re currently looking to partner with hospitals in India to make it easier to transfer medical records.

17

A financial services system for the unbanked, intended to be much cheaper and less complex than existing options. The startup is building the product for users in India and Nigeria.

16

A startup to help people sell their used clothing and get a fair price. The company has a partnership with a charity that helps needy people in India.

16

A startup that is building a marketplace for real estate agents in India. The startup wants to prove that since agents can create more leads for potential sellers, they should be able to charge more for their services.

15

A startup that helps bring startup culture to India. They want to help India’s startups grow by providing a hub for community and events. They’re planning to have a physical location in India.

15

A startup that helps tech companies hire engineers from India, the US and elsewhere.

15

A startup based in India that helps fast food restaurants to manage online ordering and payment.

14

A company that helps recruiters, called “instaCandidate,” compete with LinkedIn by posting candidates in a more fun and unique way. InstaCandidate has a branch in India, and is looking to expand to the United States.

14

A banking app for the unbanked in India

13

A payments startup for small businesses in India, which wants to make it easier for SMBs to accept payments from major banks.

12

A startup that wants to help customers in India manage their money in a single app. The startup’s goal is to create an Indian version of a Venmo-like app, but specifically for Indian users.

11

Idea: Online education platform for traditional Indian crafts and art

10

A software company that hopes to make it easy for Indian businesses to accept online payments.

10

The startup wants to bring online education to developing countries. It’s currently building its first pilots in India and Nigeria, where it’s pitched as a way to bring education to places that aren’t well-off enough to attract students from elsewhere.

10

A startup that helps businesses in India, for instance, sort out GST numbers, and upload databases in an easier way than using an Excel spreadsheet

10

A mobile payment system for mobile commerce, which supports pay-as-you-go mobile wallets, cash on delivery, and mobile carriers. The startup has partnerships with mobile carriers in India, Indonesia, and Malaysia.

10

A company that aims to make affordable internet for the poor in India, from a base in Delhi. They plan to provide a complete bundle for under $20 per month.

9

A peer-to-peer marketplace to help people find loans from each other. The company is looking to partner with local banks in India to help bring the startup to market.

8

A digital tax filing and payment system for small businesses in India, providing a single platform for tax payments and receipts.

7

Idea: This startup is building an alternative to Paypal for international money transfers, with a focus on Mark Zuckerberg’s favorite country, India.

6

A startup that aims to make it easier for companies to hire talent in India’s burgeoning startup ecosystem.

6

DesiRad is a college group for Indian students in the US that makes it easier to find events and connect with others in the local community.

4

A platform for businesses looking to build and scale operations in India, for instance for construction and logistics.

1

Idea: Bring the ability to sell digital goods on the web in India

-1

Idea: A startup that wants to bring online tutoring to India It’s working with teachers and tutors, and aims to provide a marketplace where teachers can list their services

-1

Idea: A startup that wants to be like a “mini-LinkedIn” for Indian startups, with a focus on helping founders build their brands

-1

Idea: A startup that helps restaurants in India optimize their kitchen workflow, and take advantage of technology like smart fridges and credit card processing.

-1

Idea: A startup designed to help people in India pay their taxes online. The company charges one-time fees for setting up a company in India, and then charges users $1 per month to file their taxes.

-1

Idea: A startup that helps agencies and consultants close deals with more confidence. The startup was founded in India, and is already seeing traction in that country.

-1

Idea: A startup that aims to help companies in the Middle East and India use technology to hire engineers and maintain online reputations.

-1

Idea: This startup wants to help India’s 600 million smartphone users take advantage of the country’s rapidly growing e-commerce market.

-1

A software company that helps businesses in India manage their compliance with the new goods and services tax.

-1

A software company that makes it easy for Indian businesses to accept payments and track customer information via a mobile app.

-1

A software company that provides a cloud-based platform for managing online payments for Indian businesses.

-1

A startup based in India that helps people in the US get better access to medical care abroad

-1

Online home store for India where customers can buy and sell in a peer-to-peer format.

-2

An insurance comparison site for India.

-2