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Alternative Startup Ideas

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In addition to making new sodas, this startup is looking to take on the soda industry as a whole by introducing healthier alternatives to soda, such as carbonated teas and fruit-flavored water.


A startup that helps hospitals find cheaper alternatives to the expensive equipment they use in the ER.


This company is building an alternative to the social networks that people use to connect with others. Rather than posting updates about yourself, you can post updates about other people.


A company that’s a Slack alternative, designed to be more intuitive and user friendly.


Builds an alternative to the traditional car buying process.


A startup that provides a “free and sustainable” alternative to plastic bags


A startup that wants to provide an alternative to the major companies that offer access to credit cards.


A company that offers a low-cost alternative to dental work for low-income people in the US.


A startup that provides a service to help people with their immigration paperwork (basically lawyer) A startup that provides an alternative to Airbnb for people to rent out their homes (which they are not living in)


A startup that is building an alternative repository to Airbnb for people to find rentable resources This includes everything from homes to lawn mowers, from the startup’s own website


A lightweight alternative to a Mac, PC, or laptop on which you can perform any kind of computational work


A startup that wants to build a platform for alternative medicine, like homeopathy.


A tool for modeling and simulating the physical behavior of interaction with a product, with a focus on wearables. The startups aims to allow customers to model wearables in a way that’s more intuitive than the current alternatives


A more affordable alternative to the Fitbit fitness tracker.


Notify is a data entry platform used by companies like Facebook, Slack, and Etsy. The startup is building an email-based alternative, so companies don’t have to rely on their help desk.


One of several startups that are building alternative work schedules that let people swap out their hours for the week. They all basically pair an employer with a local worker who can come in for extra hours in exchange for a small fee or a flat rate.


The company has begun to experiment with a plan to bring a $10/month subscription service to consumers that would provide a weekly Amazon Prime-like service to customers. The company could be an alternative to people who don’t like Amazon Prime’s current offerings.


A mini-storage startup that rents out small lockers, intended to be a more affordable alternative to larger storage units.


Builds and delivers smart meters for solar farms in India. The startup claims that it’s the lowest cost alternative to utility-scale solar.


The startup is building an alternative to the traditional paycheck. The company gets paid by employers, and in turn, pays employees in cryptocurrency.


A startup that provides a service to help people find less expensive alternatives to their cable package


An on-demand marketplace for your home, pitched as a more effective, more satisfying alternative to Airbnb.


A platform that helps companies track and manage their employees' spending. It's a more transparent alternative to the likes of Mint, but also one that has to be paid for by the company that uses it.


A company aiming to expand the college degree market by making an alternative to the traditional college experience.


A startup that helps users find the closest public school or charter school that’s right for their family. It’s meant to bridge the gap between traditional public schools and new alternative school systems like charters.


A new kind of payments solution that’s an alternative to a bank account.


A company hoping to make it easier for companies to own and manage their IP, bringing a digital licensing alternative to the enterprise. The company is based in NYC, has raised $1.5 million, and is looking to use the funding to expand.


Recruiting software for the travel industry and alternative work arrangements.


a mobile payments system for India. The startup is pitching itself as a cheaper alternative to the likes of Google Wallet and Paytm.


This is an alternative to the standard subscription model for software. Instead of buying software and only using it, it allows companies to buy access to the software for a set number of uses over a year, and then the software is deactivated once the period is up.


A Slack alternative for companies that have a lot of teams.


BridgeCoin is a cryptocurrency-based lending platform that is “an alternative to the traditional banking system.”


This startup wants to offer a cheaper alternative to the costly, time-consuming process of renting a car, and make it easy for car buyers to find the right car for their needs.


Only 1% of all workers in the US have their overtime legally included in their paychecks. This startup wants to be the alternative. They’re building a mobile app that tracks time and automatically computes overtime pay.


A startup that builds a homegrown alternative to the likes of Instagram, PicsArt, and Snapchat


A startup that will make it easier for companies to take their vacation time. Founders say it’s designed to be a more affordable alternative to the likes of Voyageur, which charges $50 for the service and $99 per person.


This is a credit card processing startup that is aiming to offer a cheaper alternative for small businesses.


A digital alternative for physical notes and calendars. The startup says it’s a better way to organize and share calendars with family and friends. They charge $5 per month for a calendar with unlimited notes.


A group of startups that wants to build a more flexible alternative to the more common SaaS model. The startups want to build tools that let people customize their solutions into “custom apps” that can be sold to customers directly.


This company is building a “truly independent” alternative to Google News. It looks at all the news sources on the web and aggregates them into a single stream, eliminating the need for users to manually visit all their sources.


A startup that wants to use blockchain technology to create an alternative to Wall Street. The company wants to connect investors with funds and manage risk.


A health insurance alternative for young adults. It’s a $1 per month plan that is affordable and has low out of pocket costs for patients.


A B2B company that aims to offer an alternative to payroll services that is based around the value employees bring to companies.


A tool for freelancers that allows them to create invoices with no upfront cost or monthly subscription. The startup is looking to be a cheaper alternative to Upwork and Freelancer.


A group of friends who are building a kind of alternative to LinkedIn, with more emphasis on connections and less emphasis on the algorithm.


A program for graduating students to match them with jobs and internships, pitching itself as an alternative to unpaid internships.


An enterprise-focused Slack alternative, with focus on teams that need to collaborate. The company has also been expanding into other areas like marketing, design, engineering, and other business functions.


A startup for restaurant workers that allows them to pick up shifts from other employees on the app, serving as an alternative to hiring.


A startup that’s building a text-based payments platform for the people of the developing world. The company offers an alternative to Venmo for users in countries like Kenya, Nigeria, and India.


A millennial-focused startup that wants to create a locally-sourced and craft beer-friendly alternative to “traditional” craft beers. LocalBev will work directly with a brewer to create a unique beer style, with each batch brewed on an on-site system.


An alternative to the pay-per-click model of web advertising that’s based on a subscription model rather than a pay-per-click scheme. It’s pitching itself as a way for both marketers and consumers to get the information they want.


A startup that wants to help people find and use better alternatives to plastic bags, by helping them make shopping lists in their phone’s email. The startup has only been live for a week, but is already seeing a 30% conversion rate.


A ride-sharing service that uses algorithms to match drivers with customers, as an alternative to the taxi companies that dominate the market. The drivers are paid when they’re matched with customers with a ride, and the startup is profitable.


This company wants to build a platform for sharing and trading solar power. It’s an open source alternative to solar exchange markets.


Zulberry is a mobile payments and commerce platform aimed at growing business in emerging markets. The company wants to become a more effective digital alternative to cash.


An alternative to the more popular sharing apps like Snapchat, where people can share videos with friends, but also keep their messages private.


This is a wearable for women that helps them track the menstrual cycle. The company aims to create a cheaper alternative to other wearable products.


This startup offers an alternative to the traditional lockbox for data centers. It’s a tamper-resistant container that can be set to be unlocked by a single person, making it easier to ensure that data is secure.


A platform that helps people in developing economies get around the inefficiencies of the current financial system. Its founders say that their platform is “an order of magnitude cheaper” than other existing alternatives.


Idea: This startup is building an alternative to Paypal for international money transfers, with a focus on Mark Zuckerberg’s favorite country, India.


A startup that provides an alternative to a hotel for people who are traveling


A startup that provides a directory of doctors who specialize in alternative medicine


Idea: A peer-to-peer lending marketplace The startup offers an alternative to traditional banks, which the founders say offer high interest rates, but often have hidden fees


Idea: Building a blockchain-based twitter alternative


Idea: A Salesforce alternative that offers easy integrations with Github, Bitbucket, and Slack


Idea: An alternative to Adobe, focused on web performance


Idea: A startup that is building an AI-powered platform, intended as an alternative to the likes of Verint and others, meant to help call centers


Idea: A customizable webmail service, which aims to be a ‘safer’ alternative to Gmail. The startup has seen over $25,000 in monthly recurring revenue since launching in April 2019.


A startup that provides a platform for creating custom photo edits for your social media posts. A nice alternative to Canva and other tools for creating social media images.


A startup that provides a way for users to alert emergency services of their location This is meant to be used as an alternative to calling 911, which is often the default option for users in emergency